Lil Nas X Leads NFT Lineup
The NFTs will include content from TikTok members. The first item will be sold on Oct. 6, and it will feature Rudy Willingham’s stop motion video for the song “Montero” by the rapper Lil Nas X.
Future NFTs will include content from Bella Poarch, Curtis Roach, Brittany Broski, FNMeka, Jess Marciante and Gary Vaynerchuk. The NFTs will also involve collaborations with other NFT celebrities including Grimes, COIN ARTIST, x0r, RTFKT.
TikTok’s Global Head of Marketing, Nick Tran, said that these NFTs mean that “fans can own a moment on TikTok that helped shape the internet while supporting some of their favorite creators.” He added that TikTok is “excited to see how [communities] engage with some of the internet’s most beloved cultural milestones.”
NFTS Will Go On Sale Weekly
The collection will be sold under the name TikTok Top Moments. TikTok says that proceeds will “largely go directly to the creators and NFT artists,” though it will presumably collect revenue as well.
Other Social Networks Create NFTs
TikTok is not the first social media platform to introduce an official line of non-fungible tokens.
Disclaimer: At the time of writing this author held less than $75 of Bitcoin, Ethereum, and altcoins.